Social Media 101

Social Media 101: Where should you be and what do you say when you get there.

Have you been thinking about marketing your business with social media, but you feel overwhelmed and not sure how to get started?
 
Or maybe you’re not convinced that it works?
This webinar will show you the value of using social media to reach your customers, how it can lead to new customers and how it drives repeat business from your current customers. We’ll take a look at the 5 most popular social media networks – Facebook, Twitter, LinkedIn, Google+ and Pinterest – and help you decide what is right for your business.

We’ll also look at what comes next: how and what to post on social media.
In this seminar we will examine:
• The pros of each channel and how they might work for your target audience.
• How to develop an online marketing strategy the works over multiple channels.
• How to attract customers to your social channels.
• What to post on each respective channel to optimize engagement.
• How to respond on social channels.
 
This is a basic class, but it can benefit almost any small business or non-profit by providing them with the latest information and usage on each of the five major social channels.

NOTE: This is NOT a hands-on computer seminar. No computers are needed.